Sales & Marketing
Build business relationships to accelerate sales
Growth is the mantra for your sales and marketing teams. And the key to growth is generating lasting and valuable prospects. We are staunch believers of developing partnerships and not transactions. A partnership is what separate a valuable, long-term business relationship and a superficial contract.
B2B Database
Extensive commercial database segmented and streamlined to your desired demographic for best campaign results.
Get connected to valuable partners through our extensive and up-to-date databases. Essential information such as Standard Industry Code, Employee Size, Sales Turnover, Contact and Email details of Functional Titles and Geographical Location will be included for you to better target your marketing campaigns.
Higher Response Rates
Targeted marketing efforts toward a specific segment is more likely to be relevant and applicable to the intended audience.
Shorter Sales Cycle
Connecting with the right prospects will shorten your sales cycle and generate more revenue in the same amount of time.
Improved Efficiency
Reduce resource wastage by focusing your marketing efforts toward prospects that are more likely to respond.
| Corporate Level Information | Positions / Functions |
|---|---|
| Sales Turnover | Finance |
| Employee Size | Human Resource (HR) |
| Contact and Email details | Information Technology (IT) |
| Geographical Location | Procurement and Suppliers |
| Functional Titles | Sales and Marketing |
| Standard Industry Code | Top / Higher Management |
Execute smarter, targeted marketing
Database marketing allows for targeted marketing of your most profitable and valuable customer segments. Besides saving time and resources, targeted marketing ensures higher closing and response rates by selling the right product to the right customer.
A great salesman may be able to sell ice to an eskimo, but smart marketing is about connecting the metaphorical eskimos with the firewood or coal merchants.
Global Financials
Modern global financials solution
Doing business internationally can be a challenge. In today’s international business environment your customers and business partners are often located in other countries. Understanding the financial performance of your customers, prospects, suppliers or partners is key to assess the risks and opportunities of doing business together.
D&B Global Financials connect your organisation to standardised Financial Statements covering the major economies and financial centres across the globe.
Standardised View
A consistent view of financial data across a range of International markets negate the need to understand complex local filing formats.
Consistent Insights
Search, List, Analyse and export data across Geographies, Industries and Financial criteria to deliver consistent insight.
Local Granularity
Domestic views of financial statements remain available, to provide local granularity where and when needed.
In-Your-Currency
Work with the international currency of your choice, using live daily rates.
Easy Access
Flexible Access via On-line user interface and Batch Data delivery.
Customised Derivations
Tailor your own financial derivations and ratios according to your internal standard.
Marketing
Segment, target & capture new prospects
Sales
Accelerate path from prospect to profitable customer
Finance
Standardised data for use in score cards.
Procurement
Benchmark and source for financially reliable vendors.
Country Coverage
Global Financials are available for 47 markets
Argentina, Australia, Austria, Belgium, Bulgaria, Brazil, Canada, China, Czech Republic, Denmark, Egypt, Finland, France, Germany, Greece, Hong Kong, Hungary India, Indonesia Ireland, Italy, Japan, Luxembourg, Malaysia, Mexico, Netherlands, Norway, Philippines, Poland, Portugal, Romania, Russian Federation, Singapore, Slovakia, Slovenia, South Korea, Spain, Sweden, Switzerland, Turkey, Taiwan, Ukraine, United Kingdom, UAE, USA, Vietnam
Grow Your Business with Dun & Bradstreet’s Sales and Marketing Solutions
